Saturday 19 February 2011

Have You Ceased To Study? If So, Good Night

Here's another interesting article from Bruce Barton.

It might sound familiar to you, especially if you've read the Wall Street Journal's story of the Two Young Men. Not surprising, really, since Barton wrote the original that was based upon: The story of two young men who returned from the war. (I'll put that up sometime).

As with all Bruce Barton articles I've published, this was written in the 1920s.

Here's the article:
A man named Brown and a man named Black graduated from high school and entered business in New York at the same time. Both made rapid progress. At twenty five each of them was drawing $2,500 a year.

"Coming men," said their friends."If they are so far along at twenty-five, where will they be at fifty?"

Black went on.

At fifty he is president of his company, with an income of $25,000 a year.

But something happened to Brown.

He never fulfilled the large promise of his youth: at fifty he had hardly advanced beyond his thirty mark.

What was it that happened to these two men, of equal education and so far as the world could judge equal ability?

I will tell you.

Brown became satisfied.

He ceased to study: which means that he ceased to grow.

Black has told me that when he reached $5,000 a year he said to himself: "I have made a good start. Nothing can stop me if I keep my health and keep growing. I must study, study, study: I must be the best informed man on our business in the United States."

There is the difference. One stayed in school: one did not.

The position you attain before you are twenty-five years old is of no particular credit to you. You gained that simply on the education your parents gave you education that cost you no sacrifice.

But the progress you make in the world after twenty-five that is progress that you must make by educating yourself. It will be in proportion to the amount of study you give to your work in excess of the amount the other man gives.

Analyze any successful man and you will find these three great facts:

He had an aim:

Lord Campbell wrote to his father, as an excuse for not coming home over the holidays: "To have any chance of success, I must be more steady than other men. I must be in chambers when they are at the theater: I must study when they are asleep: I must, above all, remain in town when they are in the country."

He worked: 

"I have worked," said Daniel Webster," for more than twelve hours a day for fifty years."

He studied: 
Vice-President Henry Wilson was born in the direst poverty.

"Want sat by my cradle," he says. "I know what it is to ask my mother for bread when she had none to give. I left home when ten years of age, and served an apprenticeship of eleven years, receiving one month's schooling each year, and at the end of eleven years of hard work a yoke of oxen and six sheep, which brought me $84."

Yet in those eleven years of grueling labor he found time to read and study more than one hundred books.

Really big men check themselves up each autumn, at the beginning of a new business year.

"This year," they say, "I am going to master one new subject. I am going to pursue such and such studies, which will increase my ability and earning power."

The bigger they are, the longer they keep themselves in school. Gladstone took up a new language after he had passed seventy.

Have you left school?

As a matter of fact, did you grow mentally last year at all? What definite subject are you planning to devote your evenings to this year?

"As a rule," said Disraeli, "the most successful man in life is the man who has the most information."

How much will you increase your stock of useful information in the next business year?
Good question.

If you want to increase your stock of useful information... the type that could bring loads more moola into your business... click here and check out what Drayton Bird has to offer.

I did that in 2009. And I haven't looked back since.

Best,
Rezbi
www.directmarketingcourse.com
www.hotbuttoncopywriting.com
www.commonsensedirectmarketing.com

Saturday 5 February 2011

About Making Money

I recently went through a very bad spell with my health. I honestly thought I was going to die.

This went on for about two or three weeks and, when I finally got over it, I sat down and thought about the reasons.

I was going to write a long rambling post about why I thought I got to that stage, but then I saw this article. It was written by Bruce Barton in the 1920s.

What stuck me are the lines I've highlighted, and realised this is what's been happening to me... or rather... not happening. I was ruining my health in the pursuit of my business.

Take a look and see if it rings any bells. Let me know what you think, and how it affects you, in the comments.

About Making Money


It is easy to be hypocritical on the subject of money.

We have formed a habit of pretending publicly to despise money, while actually working our heads off to get more of it.

We make speeches to young men advising them to "seek the higher good," and hurry straightway to our offices to make up for lost time.

Let us have done with such hypocrisy.

We are all out to make money; nor is there anything reprehensible in that fact.

Wise old Sam Johnson said: "There are few occupations in which men can be more harmlessly employed than in making money."

It is not "money" that is the "root of all evil," as we often misquote, but "the love of money."

How much of yourself are you willing to sell for money?

The answer to that question is none of my business. It is a personal question - a question for you to ask yourself.

But if you are the sort of person I think you are, your answer to it will be something like this : There are some things I am not willing to sell for money.

I will not sell my health.

Not for all the money in the world will I die twenty years before my time, as Harriman did; nor spend my old age drinking hot water,
like John D. Rockefeller.

I will not sell my home.

I will forget my business when I leave my office.

My home shall be a place of rest and high thinking and peace not a mere annex to my factory or office, where the talk is of nothing but gains and loss.

I will not sell my honor.

I will not engage in any business, no matter what the profit, that does not contribute something to the happiness and progress of the
world.

King Midas, in a fit of covetousness, prayed that everything he touched might turn to gold.

And his prayer was granted.

The food he was lifting to his mouth turned to gold. His wife, if he had touched her, would have turned to gold.

There are too many King Midases loose in the world.

They do not have the Midas touch: they have the Midas look: They see nothing but money.

A beautiful garden to them is merely something that "must have cost a thousand dollars."

They look on their homes and they see, not a home, but an expense of so much a month.

They look on their wives, and figure how much less it cost them to live when they lived alone.

The universe, to them, is a balancesheet: their minds are adding-machines: their hearts beat in tune with the ticker.

God pity them the men with the Midas look!

Get money but stop once in a while to figure what it is costing you to get it.

No man gets it without giving something in return.

The wise man gives his labor and ability.

The fool gives his life.




Best,
Rezbi
www.directmarketingcourse.com
www.hotbuttoncopywriting.com
www.commonsensedirectmarketing.com