Rezbi:
The bottom dropped out of the economy, but it’s now picking up again. Your business went bust. All your clients’ businesses also went bust, so you can’t even write copy for them.
You have nothing except what’s between your head, and the only way you can get back into business is via the web — an online business.
You can use any means at your disposal, but you only have £200 to do it with. You can create your own product, or sell as an affiliate, or any other way you can think of based on the resources you have.
What would you do?
Drayton:
I would do the things I did in pretty much the same situation.
1. When I saw the internet was going to be huge – and that I was seen as a dinosaur – I built a website offering lots of free information about marketing. All that costs is a knowledge of WordPress – not money – and a knowledge of marketing. Again, freely available.
2. I sent out an e-mail to a list of marketing people offering helpful marketing ideas, free. I think I could offer those today without any list on the social sites. Costs you nothing.
3. I thus built a list - as you could, free. Then I offered to write copy for the people on the list.
I have done a few other things, but none cost any money
Rezbi:
Similar question to the first, except now you’ve been asked for advice.
The questioner is a 20 something graduate who left University with a degree, but no education. He’s been struggling to find work with no luck, so has decided to go into business.
Trouble is, he’s only got £200, but he can use any means, online or offline. And he’s got a year in which to get his business going and achieving some level of sustainable income.
He’s willing to do whatever it takes, including studying further to first get the required knowledge, and then starting the business. Or even side-by-side.
What advice would you give him?
Drayton:
1. The best time you will ever spend is not in trying to get going in business. It is in study.
2. It’s easy to give in to despair. Don’t. Learn. This gives you an incalculable advantage. Most people know too little.
3. Settle on something that really interests you. Most people don’t give enough thought to this
4. Be willing to give up a lot to pursue it. Few people make enough sacrifices.
5. Don’t just sit around thinking about it – most people just dream. Do it.
6. I would study:
a. New businesses that are doing well (not old successful ones)
b. How to write better — few people can do that at all well
c. How to sell face to face (get a job doing it)
d. How people are selling online
7. If I saw a business that was doing everything right, offer to work for a month free.
Sorry this is a bit vague — but the question is utterly impossible.
The best advice I can give is, don’t give up. I had a minor nervous breakdown when trying to get my first job in London
That’s just a taster. The rest of the interview is even better and I’m sure you’re going to love it. Personally, I haven’t heard Drayton go into this depth in any other interview, with anyone else.
Incidentally, this interview is so good, I was initially going to sell for $47.00. It’s that good.
It runs for 53:42 minutes. That 53 minutes and 42 seconds of pure meat. No fat. No Gristle.
And, in keeping with the spirit of this blog, and my desire to educate you without laying on you the burden of cost I decided, at the last moment, to give it to you for nothing. For now.
Just sign up below, or on top right, and you’ll also get “21 Free Tips For Starting And Running A Profitable Internet Marketing Business”…
(Your information is 100% safe. No AOL, MSN or Hotmail emails.)
Oh, one other thing, please be patient. I’ll be sending you the download link manually. I hope you understand that’s by design. There’s too many scammers using false emails and not even a real sounding name to get the download and run off. This is just too valuable for that.
Best,
Rezbi
www.directmarketingcourse.com
www.hotbuttoncopywriting.com
www.commonsensedirectmarketing.com
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